Introducing Strike the Match: The Haystack Countdown

T-Minus 7 Weeks!

Haystacker (noun): A badass woman who is a part of this feminist dating revolution; one who is learning to unapologetically burn through the nonsense to find what she actually wants and refuses to settle.

It’s finally happening! Burn the Haystack comes out in less than two months.

After thousands of conversations with this community and watching women reclaim their peace, it’s never been clearer that Burn the Haystack is so much more than a book. This is a deeply special community of people who have come together to shift the landscape of dating.

A moment of honesty

In the first chapter, I share that I found myself scrolling through The New York Times 100 Notable Books and thought; my book will never make this list because it’s only about women and dating.

As ridiculous as that thought seems, I know exactly why it happened. Even though my book is grounded in a rigorous academic framework about a method that’s changed thousands of women’s lives, we’ve all been told that “women’s issues”—especially ones about romantic relationships—are fluffy, inconsequential things unworthy of serious consideration.

That’s why I’m so grateful for your love and support throughout this season.

Every pre-order and social share reinforces why this work matters. A little part of me wants to prove that dismissive voice wrong, but more importantly, this is our collective shot to show the world that women refusing to settle is no passing trend. This is a movement.

Introducing Strike the Match: The Haystack Countdown

Over the next seven weeks, we’ll count down to the release of Burn The Haystack. Each week, I’ll share moments that shaped this work, the personal experiences that taught me to trust myself, and the community wins that prove this approach changes lives. I’ll also keep you up to date on the different ways you can support this book.

These are my love letters to the community that made all of this possible.

And there’s more! We’re going to have a little fun with this.

Pre-order Burn the Haystack now and get access to a live virtual event on Monday, April 6th.

Before the big release day, I want to spend time with the community that helped validate and build this method into what it has become. I would love if you would join me—dispatching from my hotel room in New York–for some Q&A, camaraderie, and reflections/projections on the academic method that you all turned into a revolution. 🫶🔥

We’ll meet on Zoom on Monday, April 6th. We’re still working on the time but I’ll share updates in these weekly countdowns.

Once you pre-order, submit your proof of purchase here and you’ll be on the list! I’ll stay in touch with more details on how to join.

With so much gratitude,

Jennie